Dynamics 365 Commerce features

Features of D365 Commerce

The following list is the key features of Dynamics 365 Commerce:

• Unified commerce: You can create unified shopping experiences across stores, web, mobile, and call centers.
• Modern point of sale (MPOS): MPOS is a point of sale (POS) app for devices. With MPOS, you can process transactions and orders from any device.
• Merchandise management: You can create and configure your product catalog before offering items for sale.
• Customer loyalty: You can track your customers' trends and habits and then send personalized notifications and offers that make shopping your channels easier.

Let's review the features one by one.

Unified commerce

Retail organizations are no longer just brick and mortar stores. You need the ability to unify the shopping experience across all retail experiences. You must support diverse types of stores, including the traditional brick-and-mortar store, online stores, and call centers. Each store can have its own payment methods, delivery methods, price groups, income and expense accounts, registers, and staff. But across all the purchasing channels, you give customers the convenience and flexibility to buy-in store, pick up in other locations, or get home delivery with optimized ordering and fulfillment tools.

Point of sale (POS)

You can support and manage your POS experiences with Dynamics 365 Commerce. You configure your operations across stores and online, while using intelligent product and inventory search tools. You create buttons for functional actions, process sales, and manage receipts after customers complete sales.

Dynamics 365 Commerce supports both cloud and MPOS experiences. Use the cloud POS on browsers with mobile devices, or use MPOS to process sales, orders, operations, and inventory across other devices. You can track and control commissions and receipts during and after sale events.

Dynamics 365 Commerce supports the following POS options:

• Retail Modern POS (MPOS) for Windows operating systems and mobile devices.
• Cloud POS (CPOS) that enables POS features in supported browsers.

In all cases, the POS shares the same core application code. This point is important for the following reasons:

• The user interface (UI) is consistent, whatever of the platform or form factor.
• Most of the capabilities are the same, whatever of the platform or form factor. However, there are some important differences.
• In each, you can combine and run the POS variations concurrently. For example, for its main registers, you can use MPOS on devices that run Windows. However, you can supplement those registers with browser-based terminals or mobile devices.
• You can use customizations and extensions across platforms and form factors. Because the core application shares code, you can implement most customizations once instead of multiple times.

With Dynamics 365 Commerce, you can use wide range of devices with MPOS and CPOS. Both MPOS and CPOS offer multiple interfaces and deployment options to help you with your various business scenarios.

The virtual peripheral simulator allows you to test physical peripheral devices without having to deploy the POS client. It includes both a virtual peripheral simulator and a POS simulator to test the compatibility of physical peripheral devices.

Merchandising and inventory

You can strategically plan your merchandising and inventory to increase sales and profitability. Before you can offer products for sale in your retail channels, you must create and configure the products in Dynamics 365 Commerce. You create the products, define the product properties and attributes, and assign the products to retail category hierarchies. To make the products available to your retail channels and add them to an active assortment, you release the products to the legal entities where they're available.

You can change a product’s price and set up discounts applied to a line item or a transaction at the POS, in a call center sales order, or in an online order.

The following screenshot is the category and product management screen.

Clienteling overview

You want your employees to form long-term relationships with your key customers. You expect the employees to know about these customers' likes and dislikes, purchase history, product preferences, and important dates, such as anniversaries and birthdays.

Employees need a place where they can capture and find this information. When information is available in a single view, your employees can target customers who meet specific criteria. For example, they can find all customers who prefer to shop for handbags, or customers who have a birthday or anniversary approaching.

With Dynamics 365 Commerce clienteling tools and integration with Dynamics 365 Customer Insights, you gain a comprehensive view of your customers. You can respond to their needs at every level of engagement, based on customer profile, history, and preferences that flow across physical and digital channels.

You can foster lasting relationships through AI-driven recommendations, customer insights, inventory checks, endless aisle, and loyalty programs that elevate brand appeal.

Customer loyalty

Loyalty programs increase customer loyalty by rewarding customers for their interactions with your brand. In Dynamics 365 Commerce, you can set up loyalty programs that apply across your legal entities in any retail channel.

You can set up loyalty programs for the different reward incentives that you offer including:

• Defining earning rules to show the activities that customers must complete to earn rewards.
• Issuing loyalty cards from any retail channel that takes part in your loyalty programs.
• Linking loyalty cards to any loyalty programs that customers can take part in.
• Linking customers’ records to a loyalty card, so that the customers can pool loyalty points from multiple cards and redeem them.

The following screenshot shows the loyalty points a customer has accumulated.

Assisted selling in Dynamics 365 Commerce works across devices while harnessing the power of the cloud. You can create product recommendations across e-commerce and POS experiences. As customers interact with your store, they build up loyalty programs, which create loyal return customers. Finally, give your customers the ability to leave reviews and ratings so you can improve your processes for the future

The above content is taken from : https://docs.microsoft.com/

overview of Dynamics 365 Commerce

Overview

Let's start with on overview of Dynamics 365 Commerce. The retail industry is one of the most dynamic, revolutionary industries. It must be as technologically savvy, knowledgeable, and discerning customers create ever-increasing expectations of retail service.

Unified commerce is a fundamental shift in how technology supports the retail business. With unified commerce merging front-end and back-end systems into a single platform, technology is no longer a set of standalone, separate entities. Instead technology gives the retailer’s business a foundation and creates an agile system for delivering insightful, efficient service at every touchpoint.

Microsoft Dynamics 365 Commerce is a complete retail solution that delivers unified commerce across all channels. It includes sales, mobility, intelligence, and productivity, and helps you achieve more in a cloud-first manner.

The following graphic shows an overview of Dynamics 365 Commerce capabilities.

Dynamics 365 Commerce delivers a complete omnichannel solution that unifies back-office, in-store, and digital experiences with retail capabilities.

Dynamics 365 Commerce gives you integrated merchandising, inventory, order management, warehousing, and financials. Supporting this integration is artificial intelligence (AI) driven personalization, fraud protection, and search. In addition, Dynamics 365 Commerce supports Power Platform to deliver analytics and business workflow orchestration.

Dynamics 365 Commerce allows you to:

• Build brand loyalty through personalized customer engagements.
• Increase revenue with improved employee productivity
• Optimize operations to reduce costs and drive supply chain efficiencies.

In the modern retail environment, consumers are well informed and expect intuitive, engaging, and informative experiences when they shop. We call this situation connected commerce and it's best described as:

• Delivering great customer experiences with a true omnichannel solution.
• Allowing employees to deliver exceptional customer service.
• Strengthening strategic planning and merchandising practices.
• Integrating supply chain in all touchpoints.
• Unifying business processes across every channel.

The following illustration shows how Dynamics 365 Commerce capabilities support the modern customer journey.

Dynamics 365 Commerce offers comprehensive support for merchandising, inventory, and channel management. It also gives you immersive customer experiences across all touchpoints and scales to your needs across traditional and emerging channels.

Everything to build and run digital commerce

Built-in web authoring and development tools enable you to create engaging and intelligent digital storefronts. Connecting with Dynamics 365 Marketing creates an integration of assets, promotions, inventory, and pricing across all channels.

Build loyalty and exceed customer expectations

Meet your customer demand and deliver personalized, easy commerce experiences. The connected Dynamics 365 Marketing and Commerce platforms support management of content, assets, promotions, inventory, and pricing across channels.

Flexible and intelligent omni-channel experience

You can deliver easy and consistent yet unique engagement across online and offline channels. This engagement allows your customers to buy when, how, and where they want. It also gives them choices around modern payment methods and product delivery.

Streamline operations using cloud intelligence

Integrated, optimized back-office operations take advantage of built-in cloud intelligence technology. This intelligence helps you adapt to changing business needs and improve the quality of service and customer satisfaction. You can also use machine learning to help customers find products and services that meet their needs.

The following screenshot is the Dynamics 365 Commerce Analytics dashboard.

Extensible, dependable, secure, and compliant

Flexible deployment options allow you to meet your business needs supplying highly extensible and adaptable rollout options. Dynamics 365 adheres to global compliance and security standards.

The above content is taken from : https://docs.microsoft.com/

Dynamics 365 Commerce Microsoft

what is Dynamics 365 Commerce

Dynamics 365 Commerce delivers a complete omni-channel solution that unifies back-office, in-store, and digital experiences to personalize customer engagement, increase employee productivity, optimize operations, and deliver better business outcomes.

The modern retail customer is well informed and demands a great shopping experience. They want to feel in control their experience, from researching product price and quality, to purchasing from the brand that offers the most personalized, convenient service, to maximizing the value of every dollar spent. Their shopping journey can start in one channel, progress in another, and then end in a third channel of the customer’s choice.

To meet the customer’s demands, you need a solution that can:

• Attract customers with personalized experiences and streamlined store operations.
• Compete better by helping your customers be nimble and build lasting relationships with them.
• Create rich customer-first experiences at all touchpoints tied with backend operations.
• Improve merchandising efficiencies with intelligent insights.
• Unify data and take advantage of a data-driven approach.
• Give your employees the tools and information they need for ultra-responsive customer service.

To meet these requirements, you need a modern, flexible cloud commerce solution like Dynamics 365 Commerce. Dynamics 365 Commerce is a complete retail solution that gives you a unified experience across all channels. Dynamics 365 Commerce includes sales, mobility, intelligence, and productivity to help you achieve more in a cloud-first, mobile first way.

The following graphic shows the components of Dynamics 365 Commerce.

Connected commerce isn't just about delivering great customer experiences. By bringing together historically disconnected channels like physical stores, e-commerce, call centers, and emerging channels, you can break down the data silos of the traditional retail business. It allows you to use modern tools like machine learning and artificial intelligence (AI) to gain better business insights. With these insights you can drive an intelligent supply chain, support your employees, and deliver experiences that weren't possible a decade ago.

The above content is taken from : https://docs.microsoft.com/